I confess...I am a reality TV junkie. A recent addition to my repertoire is "The Next Iron Chef" competition featured on The Food Network. In last week's show, the chefs' challenge was to take a well known ingredient (mustard, hot sauce, ranch dressing, mayonnaise, etc) and reinvent it into something unrecognizable (yet still tasty) to its original form. So: same ingredient, completely different use and perception. The host referred to it as "transforming" the ingredient.
Transformation as Innovation
Someone once told me she didn't feel innovative because she never created anything "new." Yet, as illustrated in the Iron Chef challenge, sometimes you do not have to create anything new to be innovative. Merely looking at something from a new perspective or putting existing items together in new ways is just as contributory to the world of invention and creativity.
Are you struggling to create something out of nothing in your business for the sake of "innovation?" Maybe you should adjust your goal to the transformation of people, resources, or ideas that you already possess.
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